# Retail & Shopping Centers

> Transform retail foot traffic into measurable omnichannel sales with interactive storefronts and shelf displays.

Industry: Retail. Type: industry guide. Last updated: 2026-10-27. Source: https://viewixsoft.com/case-studies/retail

## Why does paper signage hold retail promotions back?

Retailers struggled with static paper signage that was costly to print and impossible to synchronize with weekly flash sales and local stock levels across hundreds of branches.

## How does Viewixsoft run retail screens from one place?

Viewixsoft CMS and NFC were deployed across 450 flagship stores, powering dynamic 4K window displays, digital endcap screens, and NFC-enabled tap-to-buy shelf tags.

## Products used

- [Viewixsoft CMS](https://viewixsoft.com/products/cms)
- [Viewixsoft NFC](https://viewixsoft.com/products/nfc)
